Vitawerx 12-Pack Milk Choc Bar - Coconut Rough, 1200g (12 x 100g)

8.7g protein per 35g bar from whey and milk protein isolate
Under 4g carbs per bar, keto friendly
No added sugar, sweetened with erythritol and thaumatin

(97)

$107.90 $137.86 Save $29.96
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Core Ingredients

Calories/serve

188 kcal

Fat, total

15 g

Protein

8.7 g

Carbohydrate

3.9 g

Sugars

2.7 g

Fibre

2 g

Description

The Vitawerx Protein Milk Chocolate Bar is a smooth, creamy milk-choc treat built on whey and milk protein isolate, so every bite gives you real protein instead of empty sugar. It has no added sugar, it's gluten free and keto friendly, and it tastes like a proper chocolate bar because it basically is one.

It's sweetened with erythritol and thaumatin rather than sugar, so it keeps carbs low and sugar minimal while still snapping and melting like premium chocolate. A good way to handle a sweet craving without blowing your macros.

Key Benefits

  • 8.7g protein per 35g bar from whey and milk protein isolate
  • Under 4g carbs per bar, keto friendly
  • No added sugar, sweetened with erythritol and thaumatin
  • Gluten free
  • Available in 35g bars or a 100g block

Got a Question?

Not sure about dosing, stacking, or whether this one suits you? Ask us anything about this product and we'll get back to you fast.

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$137.86 $107.90
Serving size: 35g (approx 8.5 squares) · Servings per package: 2.85
Per servingPer serve (35g)Per 100g
Energy783 kJ / 188 cal2240 kJ / 536 cal
Protein8.7 g24.8 g
GlutenN.D.N.D.
Fat, total15 g43 g
– saturated13.4 g38.4 g
Carbohydrate3.9 g8.9 g
– sugars2.7 g7.8 g
Dietary fibre, total2 g5.7 g
Sodium28 mg80 mg
N.D. = Not Detected. Coconut Rough recipe (same as 35g bar), with Desiccated Coconut 8%. Contains: Milk. May contain: Soy, Peanuts and Tree Nuts.

The Vitawerx Protein Milk Chocolate Bar is a smooth, creamy milk-choc treat built on whey and milk protein isolate, so every bite gives you real protein instead of empty sugar. It has no added sugar, it's gluten free and keto friendly, and it tastes like a proper chocolate bar because it basically is one.

It's sweetened with erythritol and thaumatin rather than sugar, so it keeps carbs low and sugar minimal while still snapping and melting like premium chocolate. A good way to handle a sweet craving without blowing your macros.

Key benefits

  • 8.7g protein per 35g bar from whey and milk protein isolate
  • Under 4g carbs per bar, keto friendly
  • No added sugar, sweetened with erythritol and thaumatin
  • Gluten free
  • Available in 35g bars or a 100g block

Vitawerx 12-Pack Milk Choc Bar - Classic Milk Choc is a keto-friendly protein bar from Vitawerx, built for anyone who wants a chocolate hit without wrecking a low-carb or muscle-building goal. The case holds 12 x 100g bars (1200g total) for $107.90 NZD, and each 35g serve carries 9.2g protein for 184 calories. If you're stocking the pantry or the gym bag for weeks at a time, this is the format that does it.

How Vitawerx Protein works

The protein in Vitawerx Milk Choc Bar comes from whey and milk protein isolate, both fast-digesting sources rich in the branched-chain amino acid leucine. Leucine is the trigger that switches on muscle protein synthesis, the process your body uses to repair and build muscle tissue after training. Isolate forms are stripped of most of the lactose and fat found in whole milk protein, which is part of why a 35g bar can carry 9.2g protein alongside only 3.2g carbohydrate.

Per 100g, Vitawerx Milk Choc Bar provides 26.4g protein and 524 calories, numbers that make it straightforward to slot into a tracked macro day. Fat sits at 14.4g per serve (13.1g saturated), reflecting the cocoa butter and coating typical of a chocolate-format bar rather than a powder or shake. Sodium is low at 30mg per serve, 86mg per 100g, which matters if you're also watching total daily sodium alongside protein intake.

Why choose Vitawerx 12-Pack Milk Choc Bar

Buying the 12-pack of Vitawerx Milk Choc Bar means you're not restocking every few days, and the classic milk choc recipe holds the same numbers whether you eat the bar format or the block. A few specifics worth knowing before you buy:

  • Each 100g block delivers 26.4g protein and 524 calories, useful if you track precise macros rather than per-bar estimates.
  • 1.9g fibre per 35g serve (5.5g per 100g) is a meaningful amount for a chocolate bar, which helps with satiety between meals.
  • Sodium sits at just 30mg per serve, low enough to fit a controlled-sodium eating plan without eating into your daily total.

The recipe contains milk and may contain traces of soy, peanuts and tree nuts, so check the label if you're managing allergies in the household. Within the Vitawerx line you'll also find the coconut rough flavour if you want variety across a bulk order.

Getting the most from it

A Vitawerx Milk Choc Bar works well as a between-meal top-up on a day where your protein intake is running behind, or as a portable option post-training when a shaker isn't practical. Because the carbohydrate and sugar counts are low, it also slots into an evening routine without the blood-sugar swing you'd get from a standard chocolate bar.

If you're stacking it around a session, pair the bar with whichever protein powder you already use for your post-workout shake, and keep a couple in reserve alongside your pre-workout for early starts when there's no time to cook. The 12-pack format means you can drop one in a bag each morning without thinking about it, which is really the point of buying a case rather than a single bar.

Nutrition per serving. Per serving (35g (approx 8.5 squares)): 2.7 g sugar. Flavour: Pack Milk Choc Bar - Coconut Rough.

Enjoy it any time you want chocolate without the sugar load: a mid-afternoon pick-me-up, a post-workout treat, or a smarter dessert. Store it sealed in a cool, dry place away from direct sunlight.

For anyone who wants a real chocolate hit that fits a high-protein, low-sugar or keto lifestyle: gym-goers, busy snackers, or chocolate lovers cleaning up their diet. Grab the 35g for a single fix or the 100g block to share.

Is it really keto?

Yes. With under 4g carbs and no added sugar per bar, it suits keto and low-carb diets.

What sweetener is used?

Natural erythritol and thaumatin, not artificial sweeteners or added sugar.

Is it gluten free?

Yes, the bars are gluten free. They contain milk and may contain traces of soy, peanuts and tree nuts.

What's the difference between 35g and 100g?

Same recipe and flavour. The 100g is simply a larger block, good for sharing or bigger cravings.

Can I get the Vitawerx 12-Pack Milk Choc Bar delivered in NZ?

Yes. It ships as a standard order to addresses across New Zealand, with the full 1200g case (12 x 100g bars) sent as one unit so you're not paying separate shipping per bar.

How does the 12-pack work out per bar for Kiwi lifters buying in bulk?

The case is $107.90 NZD for 12 x 100g bars, each providing 26.4g protein per 100g. Buying the case avoids restocking every week and keeps the classic milk choc recipe on hand for training days.

Is the Vitawerx Milk Choc Bar high in saturated fat?

Each 35g serve has 13.1g saturated fat (37.2g per 100g), coming mainly from the cocoa butter and chocolate coating. Factor this into your daily fat intake if you're tracking macros closely.

Does the Vitawerx Milk Choc Bar contain fibre?

Yes, 1.9g of dietary fibre per 35g serve, or 5.5g per 100g. That's a reasonable amount for a chocolate-format bar and can help with fullness between meals.

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Extra info

The stuff you'd ask before you buy

Every product we stock is 100% genuine. We buy direct, so you'll never end up with a fake or grey-market tub. Proudly NZ owned, and stock moves fast so it stays fresh. If it's on our site, it's the real deal.

And if you don't love it? You're covered by our 5-Scoop Guarantee, AND our 30-day money back guarantee. Take up to 5 scoops, and if it's not for you, send it back and we'll refund you.

Changed your mind? Send unopened, sealed items back within 30 days for a refund or swap (you cover return postage). Faulty or not as described? That's on us, and your Consumer Guarantees Act rights always apply.

Read the full Returns Policy →

Free shipping nationwide on orders over $70.

Order before 1pm on a weekday and it ships the same day. Last courier pickup is 4:30pm, Monday to Friday.

Delivery once it's on the courier:

  • North Island: overnight
  • South Island: overnight
  • Rural: add 1-2 business days

During big sales we're moving a lot more orders, so give us one extra business day to dispatch.

Full shipping & returns details →

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Reviews

Read all 97 reviews
4.61 out of 5
Based on 97 reviews
80%
78
9%
9
3%
3
5%
5
2%
2
SImon P.
Now my go to chocolate

Vitawerx are the best. Unlike ordinary white chocolate, Vitawerx makes their chocolate creamy and not too sweet. The bonus is the extra injection of protein! Just buy this chocolate. If you can’t find it anywhere, Woolworths stock it exclusively amongst the big supermarkets. They’re also very well priced at Woolies!

Verified purchase review, originally published on vitawerx.com.

Kylie B.
Best tasting chocolate

This is by far my favourite chocolate!! I just can’t get enough of it!! I bought so many of the 3kg bags of this flavour when it was available!!

Verified purchase review, originally published on vitawerx.com.

Scott D.
So smooth!

Vitawerx Coconut Rough Chocolate is one of the better low-sugar chocolate options available for people who want a sweet treat without the usual sugar overload. The combination of creamy chocolate and coconut creates a satisfying balance of sweetness and texture, while the added protein makes it feel a little more substantial than a standard chocolate bar.

Verified purchase review, originally published on vitawerx.com.

Amanda
5 Stars

Delicious

Verified purchase review, originally published on vitawerx.com.

Amanda
5 Stars

Love it!
Less guilt

Verified purchase review, originally published on vitawerx.com.

Julia A.
Very happy

Very happy with this chocolate. It tastes like heven and I haven't noticed any bad effects that I usually get from normal chocolate. I am in New Zealand and the order arrived all well. I will defently order again.

Verified purchase review, originally published on vitawerx.com.

Cat J.
Delicious - high protein

Guilt free treat, as it's giving us more protein in our day

Verified purchase review, originally published on vitawerx.com.

Jodie T.
The best chocolate

Great tasting for a little treat

Verified purchase review, originally published on vitawerx.com.

craig m. s.
Impressed.

Pleasantly surprised how good this chocolate is.

Verified purchase review, originally published on vitawerx.com.

craig m. s.
Excellent

Big fan of this product.

Verified purchase review, originally published on vitawerx.com.

Ramsay
2 Stars

I prefer the old flavour! I hope they are going to reproduce the old one. This one doesnt melt in the mouth the way the older bars do.

Verified purchase review, originally published on vitawerx.com.

Kimmy
5 Stars

It tastes amazing

Verified purchase review, originally published on vitawerx.com.

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